Telecom, Media & Entertainment

Commercial Excellence in Telecom, Media and Entertainment.

In Telecom, Media and Entertainment, growth is increasingly won inside the existing customer base. ARPU pressure and low switching barriers make retention, loyalty and monetization as important as acquisition. Industry outlooks also point to a widening gap between rising usage and slower revenue growth, which puts extra focus on smarter commercial decisions and value capture.

This is why Commercial Excellence roles in this sector often centre on customer value management, pricing architecture, offer design and decision making that connects product, marketing, sales and customer success. In streaming and digital media, price fatigue and churn are pushing providers toward tiering and bundling to improve perceived value and reduce cancellations. The hiring challenge is finding professionals who combine strong analytics with stakeholder influence and execution speed. From specialist roles to director, VP and board level, we help organisations secure talent that protects margin and drives sustainable revenue performance.